The notion that women are “damsels in distress” and that men are the confident decision-makers has been a persistent car-shopping stereotype. But new research from Edmunds.com, the leading car information and shopping network, reveals that these antiquated generalizations don’t reflect the attitudes and behaviors of today’s car shopper, and are becoming more archaic as millennials begin to make up a …
Millennials Are Busting Car-Shopping Gender Stereotypes
November 27, 2016
More Than Half of New-Car Shoppers Say Gas Prices Affecting Vehicle Purchase Considerations
April 20, 2012
According to the latest Kelley Blue Book www.kbb.com Market Intelligence survey on consumer sentiment from Q1 2012, more than half (66 percent) of new-car shoppers have either changed their minds about which vehicle they are considering, or are thinking about vehicles they normally would not have considered, due to rising gas prices.
In addition, consumer expectations about gas prices have …
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